Studio LP Ceramics - Joyful handmade studio pottery.
Lianne, approached us with a need to create a unified brand feel that would complement her bright and playful pottery pieces. Our primary goal was to highlight the unique qualities of her work that make each piece feel special, and to attract customers looking for a gift or wanting to treat themselves.
PROJECT SCOPE: Brand Expansion, Icon Design, Printed Collateral, Website Design.
To achieve this, we worked on a suite of digitally illustrated vector icons, featuring her pieces, that Lianne could use across a range of different applications, including social media, website, and print materials. These icons were designed to reflect the playful and colourful nature of her work and capture the everyday magical moments that include her pottery, like enjoying a nice cup of tea or arranging freshly picked flowers.
We also designed thank-you postcards with care instructions, an email signature, and gift cards for her workshop vouchers to enhance the customer experience and increase engagement. Additionally, we provided an updated brand guidelines document to help Lianne bring all her marketing collateral together and allow her to move forward with a strong and confident identity.
This new playful brand identity made it easier for customers to recognize Studio LP Ceramics and fall in love with Lianne's creations.
Lianne - Studio LP Ceramics
I hired Steph at Upsurge to do a rebrand for me on my ceramics business. After an initial Zoom call to work out my brand essence and what I was after, Steph seemed to just 'get me' from the first call. The work she produced was like she knew my business better than I did. In the concepts she gave me back exactly what I briefed, and also a few concepts that pushed me further and were a bit more adventurous and had more personality. I eventually went with one of these concepts, despite loving a few of them. She was quick to respond and complete the work, took in my amends and improved my requests. Steph is more than a graphic designer but a true branding agency, from developing my purpose, copywriting my taglines and customer facing communications, to the design elements, she will now be my go-to.
'I can't wait to meet you and learn about your business dreams.'
Ready to create something
that stands out?
I'd love to hear more about your business! Book in for a discovery call with me.
On our call we will discuss your vision for your brand, project goals and parameters, timeline and anything else we need to start the process of understanding and teasing out your brand essence.